bobi Summer 2010 Collection in stores now!!

Keep cool while exploring your adventurous side this summer in bobi’s safari grunge inspired tunics, tanks, rompers, jumpsuits, button-ups, dresses and cover-ups. bobi’s Summer 2010 collection incorporates asymmetrical cuts, crochet and braided trims, flowy bodies, ruffles and slouchy styles, all while adding juicy pops of bright colors to offset hints of grunge. This collection is perfect for any woman’s lifestyle, incorporating comfort and trend into easy versatile wardrobe staples.

Bobi’s summer safari grunge styles are all about mixing colors and textures, as shown in bobi’s cotton elastane rib, tie-dye stripes, burnouts, heather stripes, stonewashes, plaid texture woven, gauze, heavy crinkle woven and faux denim fabrics. Following one of this summer’s most popular trends, bobi’s summer slub group has untraditional cut-outs, perfect for layering or giving small teases of skin in unexpected places. Bobi’s supreme jersey halter, strapless and tank jumpsuits and rompers incorporate shirring, drawstrings and pockets to maximize comfort while enhancing bust lines and silhouettes.

Each piece in the collection offers numerous easy transitional options. During the day, throw on your favorite bobi style with a great pair of gladiator sandals and fedora and you are ready to go. At night, pair your same favorite styles with a sexy pair of heels and bold statement jewelry for the perfect night out.

Shop the collection online at revolveclothing.com, piperlime.com, GlamGirlBoutique.com, or find boutique in your area HERE!

bobi’s bodies in motion

Malin Akerman in bobi, Women's Health Magazine March 2010

Fitness & Los Angeles Magazines featuring bobi styles

Sophie Monk active in bobi

From hiking to yoga to grabbing coffee with friends, the bobi collections are the perfect basic transitional pieces for active women. The fashion body tops, cardigans, scarves and soft leggings are perfect for layering during the day, and the long tanks fit in a way that are flattering to every body type. At night, the tunics and dresses are perfect to accessorize with a great pair of shoes and bag. bobi is made to keep up with any woman’s lifestyle, with function and fashion kept in mind while being designed. “Fans of the luxe sportswear collection, loved for its comfy fabrics and vibrant hues, include Nicole Richie, and the Kardashian sisters” (Life & Style Magazine). Get your own bobi wardrobe at Revolve Clothing, ShopStyle, Piperlime, and Nika Butik

bobi spring collection 2010 in stores now!

From light and flowy fabrics to edgy crochet and braided trims, bobi’s Spring 2010 collection is nothing short of ‘must-have!’ It is that time of year again when tan lines begin to replace melting snow, and heavy sweaters are traded out for bohemian goddess dresses. bobi’s Spring 2010 line coordinates retro stripes, enzyme treatments and tie-dye patterns with textured textiles of slub and rib. Panama Canal inspired trends make statements through all of the effortlessly sheik, soft-woven pieces. Get your own pieces from bobi’s Spring 2010 collection at Piperlime.com, revolveclothing.com, tee-zone.com, shopstyle.com, and blacklabelboutquie.com

Crystal Bowersox wears bobi on American Idol!!

Crystal in bobi!

 

Tuesday March 23, 2010 American Idol Contestant Crystal Bowersox looked beautiful in her twilight grey bobi maxi dress as she gave justice to Janis Joplin’s “Me and Bobby McGee.” Giving the best performance of the night, Crystal proved once again that she has true, raw talent. Regis and Kelly and the ladies of The View all couldn’t help but mention how great she looked, rocking her cool bohemian chic style. As the Washington Post said “‘American Idol’ finalist Crystal Bowersox is on a roll” and we couldn’t agree more, as she looked amazing in her bobi. Check her performance out for yourself incase you missed it below!

Want to get your own dress like Crystals? Buy it HERE!

Get Your Own bobi Celebrity Look!

Nicole Richie, Ashlee Simpson, Brooke Burke, Katrina Bowden

Nicole Richie, Mila Kunis, Britney Spears

Hilary Swank, Sophie Monk, Stephanie Pratt, Audrina Patridge, Guilianna Rancic

In the four years that bobi has been on the fashion scene, the brand has picked up numerous celebrity fans that include Nicole Richie, Madonna, Hilary Swank, the Kardashian sisters, Miley Cyrus, Carrie Underwood, Sophie Monk, Ashlee Simpson, and Mila Kunis. Not only do these ladies love how simply sexy each garment is, but also the vibrant colors offered each season. Want to get the same flirty frocks that are being worn all over Hollywood? Shop them at revolveclothing.com, piperlime.com, tee-zone.com and specialty boutiques all over the world!